The sensitive skincare brand seeking renewal.

Peet Rivko

Since their start, Peet Rivko has led with their values–championing inclusivity, sustainability, and a holistic approach to skincare–and needed a brand that reflected just that.

While the Peet Rivko team ultimately decided to close the doors of their beloved business, we’ll always remember this collaboration fondly. Below is a glimpse of our work with their incredible team; a cherished time capsule that reminds us that great things can happen when thoughtful minds meet.

Peet Rivko’s branding balances strength and neutrality to appeal to all genders. We designed a bold, custom sans serif logotype with a touch of personality. A fresh color palette, minimal graphics, and playful messaging reinforce the modern, minimalist identity.

The text "PEET RIVKO" displayed in a simple, elegant font on a light background.

Bright yellow bottle of Antioxidant Facial Oil in front of two people running on a grassy hillside.

A translucent drop shaped like a cloud on a soft blue background, alongside bold text reading "PEET RIVKO."

Close-up of a woman with freckles and naturally textured skin, featuring the words "Sensitive" and "Skin."

Close-up of sensitive skin showing redness and uneven texture, with text overlay labeling it as "Sensitized Skin."

A person in a wide-brimmed straw hat walks through lush greenery with a quote about life choices overlaying the scene.

A woman with wavy hair smiles while using a dropper to dispense oil into a small dish on a wooden table.

A historical photo showing children and adults marching with signs for environmental awareness, some wearing masks.

We designed a completely custom Shopify e-commerce experience for Peet Rivko resulting in a clean, minimal website with personality infused throughout. We prioritized an intuitive shopping experience along with opportunities to deep-dive into educational content.

A laptop displays a skincare website featuring products like a cleanser and facial oil on a wooden table.

A model's face is shown beside a product image of Peet Rivko's Gentle Cleanser, offering skincare details and purchase opt...

Brightly colored skincare products on a minimalist webpage, featuring a face oil and a brightening mask with pricing details.

A smartphone displaying a webpage about Peet products, highlighting features like transparency and clean ingredients, on a...

A man relaxes with his eyes closed as a dropper applies a serum to his cheek, showcasing a serene expression.

A sprig of olive leaves alongside text explaining olive leaf extract's nourishing properties.

A minimalist webpage displays the text "Peet Rivko" and a message about new arrivals, featuring scattered letters and a ye...

Bright yellow facial oil bottle with a dropper, labeled "Antioxidant Facial Oil" and "Peet Rivko."

We refreshed the packaging by introducing white and kraft tones to brighten up the palette and signal the use of sustainable materials.

Four skincare products from Peet Rivko: facial oil, balancing cleanser, calming moisturizer, and brightening mask.

Brown cardboard packaging for Balancing Cleanser features white text and a vibrant green flap, highlighting key ingredients.

A white bottle of "Balancing Cleanser" displayed against a blurred background, featuring droplets on skin.

Two rolls of brown tape featuring bold white text, stacked with one partially unrolled, against a light background.

A wrinkled plastic bag against a blue background, with text discussing sustainability in the beauty industry.

Services

Brand Strategy + Identity
Shopify E-commerce Website Design + Development
Brand Assets

Credits

Photography: xx

We loved working with Joyce and Michelle. They were absolute professionals and went above and beyond with communication, organization, and deliverables at every stage of the process. As clients, they always incorporated our feedback while pushing us to have better, stronger designs and functionality. Could not recommend them more.

— Joanna Peet, Founder

Next project