Pursuing excellence in every aspect of their work, the Noma Projects team approached us to create a website that could grow as seamlessly as their product line.
With limited e-commerce capabilities and a site that evoked an iota of what the Noma world has to offer, the Noma Projects team looked to Oyster Sunday and Present Studio to guide the way.
The starting point for the website experience was showcasing the seasonality and flexibility of each product. Browsing, learning, and making a purchase are each fundamental to the journey.
Focus on building functionality that is scalable and user-friendly right away...
Being a reliable resource for at-home chefs is incredibly important for the Noma Projects team. As such we created a repository of recipes, videos, and journal entries for customers to browse at their leisure or when in a pinch!
The new site has also allowed the Noma Projects team to expand their innovative programs such as Taste Buds and Noma Kaffe.
Services
Shopify E-commerce Website Development
Credits
Design: Oyster Sunday
Photography + Video: Noma Projects
Illustration: David Shrigley
Ongoing Maintenance: baggy
Outcomes
AOV up 35% in the first year post-launch.
Increased ability to share product stories and recipes with community members.
Website featured as a Team's Pick on browsingmode.com.
1.
2.
3.Website feat. on BrowsingMode
Next project
Bembien
