The accessories and lifestyle brand desiring growth and functionality.

Bembien

Feeling limited by her original platform of choice, founder Yi-Mei Truxes sought a partner that could help her migrate and improve her website experience.

The team at Bembien was looking for more than a beautiful site—they desired functionality that would allow them to seamlessly offer pre-ordering, expand their product line, and increase conversion all while offering customers the best online shopping experience possible.

A large, woven brown tote bag with leather handles, featuring a wide, open design and a textured surface.

Bembien handbags, shoes and accessories come in a variety of colors and materials. The site focuses on intuitive browsing, product pairing, and imbuing visitors with a sense of la dolce vita.

A smiling woman in a white outfit stands by the water, shielding her eyes from the sun, with beachgoers in the background.

A desire for a more editorial feel prompted the creation of custom section modules that could adapt to any part of the site.

A woman in a sleeveless top and sunglasses smiles while holding a camera, with a wooden door in the background.

A serene balcony view overlooking a calm sea, with beach towels hanging and a straw tote bag displayed nearby.

Ancient stone relief depicting a female face adorned with a crown and surrounded by decorative foliage.

In e-commerce, clear communication is key. It was important to ensure customers were aware of pre-order, low stock, and out of stock messaging not just at the product level, but at the variant level as well.

A model in a black outfit gracefully holds a woven brown tote bag against a soft, neutral background.

Third party applications can bolster a great customer experience and conversion rate by adding state-of-the-art functionality. We paired a custom built Quick Buy module with a core set of apps to do just that.

A woman in a dark oversized coat stands against a textured wall, holding a woven red handbag.

Black flat sandals with a textured strap and a low block heel, displayed from the side against a plain background.

Growing organically and sustainably is central to Bembien's brand and business. Having a site that can accommodate new product lines and evolutions in the brand help keep the customer at the fore.

A woven brown tote bag and brown flip-flops resting on a striped beach towel laid on a wooden surface.

A woman in a striped bikini stands at the water's edge, holding a striped towel with a rocky shoreline and calm sea behind...

Services

Shopify E-commerce Website Development

Credits

Website Design: Studio Paquette
Photography + Video: Bembien

Outcomes

Seamless migration and improved platform performance from Squarespace to Shopify.
Gross Sales up 86% in the first year post-launch and another 110% the year following.

1.Retained data, improved performance by migrating to Shopify
2.Sales have increased YoY post-migration

Our site is beautiful and extremely well built! We have received tons of compliments on it, and it’s something we can now be very proud of. Aside from being technically proficient, the Present team is incredibly organized, clear at communicating and an overall joy to work with. I could not recommend Present Studio more—they are truly best in class.

— Yi-Mei Truxes, Founder

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